GreenFuture
6/2017
LET THE FOREST IN
ŠKODA AUTO CREATED A WEB PAGE THAT PEOPLE CAN VISIT TO RELAX, EVEN WHEN WORKING
9
40 TONNES
FOR THE PLANET
ŠKODA AUTO HAS COLLECTED
38,266 KG OF DISCARDED
ELECTRICAL DEVICES
W
hen looking at
the material composition of
electrical wast e g a t h e re d b y
the company and
turned in for recycling,
we learn that it was
one-third glass and
just short of a third
were ferrous metals,
large portion plastics
and other metals or
precious metals.
ENVIRONMENTALLY
SOUND SORTING
Simply dumping all the material gathered as part of the collection at the
dumping ground would mean not only
physically harming nature but also having to gather more materials to create new products. Discarded electrical
devices and batteries also contain
many dangerous substances such as
mercury, lead, cadmium and brominated flame retardants. And these consist of a large amount of recyclable
and reusable materials such as iron,
steel, aluminium or copper. Precious
metals are also present, for example
in circuit boards.
T
he car company has launched web pages where people can enjoy the peace of
the forest, along with its sounds. Various icons
can be used to mix sounds in order to produce
a sound exactly like in their favourite meadow.
LOWER YOUR EVERYDAY STRESS
Hlaslesa.cz follows up on the long-term social responsibility project One Tree Planted for Every Car Sold in the Czech Republic.
It is inspired by a revelation of American scientists that relaxing sounds can reduce nervousness by up to one-third, and a number of
trees around a person not only benefits their
breathing and heart function but also improves post-surgery recovery and smoothness
of the pregnancy. Internet users can therefore
set the volume of various sounds that, in turn,
create a forest atmosphere. Things to listen to
include a summer night with crickets, a creek
and an owl in the distance. It doesn’t matter
that you are actually located in an office in the
middle of a city.
ŠKODA TREES
The company has planted over 640,000 trees
in over 60 locations since 2007 as part of the
grant programme One Tree Planted for Every
Car Sold in the Czech Republic. Every year,
many ŠKODA AUTO employees join in to plant
trees and permanently contribute to protecting the climate and maintaining bio-diversity. The planting events are also traditionally
joined by trainees, students of the Apprentice
School of Mechanical Engineering, who mostly assist in expanding the amount of greenery
close to their school. Last year, for example,
they helped plant trees around the apprentice school building in Mladá Boleslav. Many
employees and their family members also
help search for locations to plant trees. Meanwhile, the “ŠKODA Trees” project has become
a prime example of the carmaker’s social and
environmental awareness.
GREENERY, GREENERY EVERYWHERE
More municipalities and cities, in the vicinity
of the company’s plants, can enjoy a greener
neighbourhood. The purpose of the planting
is non-commercial: The trees function as anti-erosion protection, help to revitalise dumping grounds for construction or communal
waste, serve as green zones between roads
and municipalities and contribute to the countryside the re-cultivation and bio-diversity of
forest areas. The event is an important part of
the GreenFuture programme activities and fits
perfectly with the series of measures in the
area of social responsibility of the company inside the country. Petr Holeček
|
#HLASLESA
TREES SHARE THEIR PEACE WITH YOU; IT
IS UP TO YOU TO SHARE IT WITH OTHERS.
SHARE YOUR PHOTOS AND VIDEOS ON
SOCIAL NETWORKS WITH THE HASHTAG
#HLASLESA AND BRING SOME PEACE TO
THE LIVES OF OTHERS AS WELL!
UNIFYING EQUIVALENT
There is currently a very popular metric for expressing total environmental
economy. It is called the CO2 equivalent. This indicator works as a unifying element that allows us to compare
otherwise hard-to-compare environmental negative influences with each
other.
By recycling material contained in
the devices that ŠKODA AUTO turned
in, we have saved the equivalent of
24,968.8 kg worth of CO2. Petr Holeček
|
TYPE AND WEIGHT OF THE ELECTRICAL WASTE SORTED AT ŠKODA AUTO
Car batteries and accumulators
10 kg
Large home appliances
30 kg
Cell phones
158 kg
TV sets
196 kg
Lighting equipment
345 kg
LCD monitors
576 kg
CRT monitors
614 kg
Electrical and electronic tools
662 kg
Printers and copy machines
858 kg
Personal computers and servers
858 kg
Monitoring devices
2,306 kg
Small home appliances
2,775 kg
Cooling equipment
5,871 kg
Other consumer equipment
7,881 kg
Other telecommunication equipment 15,126 kg
RELAX DIRECTLY IN YOUR OFFICE CHAIR AND CHECK OUT: www.hlaslesa.cz