Škoda Mobil

Škoda Mobil is the company newspaper for Škoda Auto employees, published monthly and presenting up-to-date information on what is happening at Škoda Auto and the Volkswagen Group. The regular columns focuses on employees, innovations and interesting projects from within the company, current information from Škoda Motorsport and many other topics.

The World of ŠKODA Auto

Norway

Population:

5.4 million

Area:

385,207 km2

Sales of new passenger cars (2020):

141,412

Best-selling model on the market:

Audi e-tron

Market specifics:

Norway is the European leader in electrification, and pure battery propulsion is the main choice for customers in the country. In 2020, this segment accounted for 54.3 percent of the market. The demand for SUVs with 4 × 4 electric drive is also growing. As one of the few brands covering this segment on the market, ŠKODA now offers the ENYAQ iV model. Norwegian customers place high demands on all the car types. These include four-wheel drive, towing equipment and extensive features.

ŠKODA AUTO in Norway

The Czech brand enjoys a very solid reputation and has the youngest group of customers. ŠKODA cars are bought by customers in Norway mainly for long-distance driving; they appreciate the cars’ spaciousness, excellent price/performance ratio and 4 × 4 drives, and when they buy a new car, they keep returning to the brand. ŠKODA AUTO has an 18.5 percent share on the market with passenger cars with conventional drives, and the ENYAQ iV fully electric SUV has great potential: Norwegian customers have already ordered 5,600 units since the beginning of the year.

Sales of new ŠKODA cars (2020): 7,187

Market share: 5.1%

Brand entry: 1935 (when the first three ŠKODA POPULAR cars were delivered)

Sales representation: Harald A. Møller AS

Numbers of sales points: 44

BEST-SELLING ŠKODA MODELS

OCTAVIA COMBI

CITIGOe iV

SUPERB COMBI

Škoda Weekly

Weekly Thursday newsletter for employees. A summary of the last week‘s main events at Škoda Auto, regional news as well as cultural events.

Skoda Supplements

Škoda Mobil, the employee newspaper of the Mladá Boleslav-based carmaker, includes special supplements that focus on especially important topics from Škoda's perspective. Supplements can be a part of the newspaper, in the same format as the newspaper, inserted, for example, in the form of a flyer, or they can be stand-alone unique magazines in a specific format, such as supplements dedicated to new models, the brand's historical anniversaries, or other important information from the company's environment.

Škoda GreenFuture

Green Future