My footprint / marketa-gattnarova
My footprint
From Idea to Smile. That Was My Job Too
Markéta, a former colleague from the GKU team, organised an event called Smile Day with the Red Noses at Laurin & Klement Kampus before leaving the company, a decision she made for personal reasons.
Markéta Gattnarová
Event organiser from GKU – Corporate Communications
Was the main aim to raise employee and company awareness of the clowns?
Yes, exactly. We wanted to introduce Škoda Auto's partnership with this organisation to employees in a bit more detail and show them what lies behind its mission and work. Ideally, people never actually meet a Red Noses, which makes it even more important for them to know what their work involves and why it makes sense to support organisations like this.
What was your role in the October event?
I worked with colleagues on the preparations, and we arranged everything needed, from creating visuals and preparing communication materials and invitations to putting together the programme. The event also included a panel exhibition at Laurin & Klement Kampus about the partnership, which was meant to attract employees to the event. Unfortunately, because I left the company, I couldn't take part in the clowns' antics myself, but I know from colleagues that it went well – apparently the brain examinations were a particular success.
You mentioned brain examinations – do you know how Škoda Auto and its people fared in that respect?
Since the event took place on Monday morning, I believe it went well. After all, the employees' brains were well rested after the weekend.
The carmaker also runs the A Car for the Red Noses competition. How successful is it?
This year marked the fifth and also the most successful edition of the competition yet, as almost 600 children took part. Some take part repeatedly, others because of their own experience with the Red Noses. I find that especially lovely, because their entries are often backed by a powerful personal story.
How would you persuade employees to support the Red Noses?
If you can, please contribute, because thanks to you, they can bring laughter and joy where it is needed most.