THE EVENT BROUGHT
TOGETHER ACTIVITIES
FROM ALL THE AREAS OF
ŠKODA AUTO IN ONE PLACE.
IT ALLOWED EMPLOYEES TO
BE INSPIRED BY THE IDEAS
OF OTHERS AT THE
INNOVATIONS
MARKETPLACE, EVEN
THOUGH ONLY A FRACTION
OF WHAT WE ARE
CURRENTLY WORKING ON
AT THE AUTOMOBILE
FACTORY WAS
REPRESENTED. WE ALL
REALISE THAT, TO HAVE
A SUCCESSFUL
TRANSFORMATION, WE
NEED TO EXPEDITE OUR
PROJECT PREPARATION,
INCLUDING
IMPLEMENTATION, AND
INVOLVE AS MANY
EMPLOYEES AS POSSIBLE IN
THE INNOVATION PROCESS.
I BELIEVE THAT THIS YEAR’S
INNODAY HELPED TO DO
THIS”, SAYS CHRISTIAN
SCHRADER, HEAD OF GGS
– STRATEGY AND
INNOVATION MANAGEMENT.
PRODUCTION AND LOGISTICS
PROCUREMENT
SALES AND MARKETING
ŠKODA AUTO DIGILAB
Container utilisation app
Data mining in procurement
ŠKODA Car Configurator
Citymove + Anagog
Loading containers for international projects
by using artificial intelligence
(more on page 11)
A new tool for the active use of internal
data and AI to identify improvement
potential in the purchasing processes
The new configurator focuses as much as
possible on the customer
Travelling platform combining the services
of various mobility providers into a single
platform and analysing customer behaviour
data (more on pages 14–15)
dProduction
GPS – Group Procurement Suite
A comprehensive system of digitising
documents and visualising assembly line
work procedures (more in the May 2019
issue of ŠKODA Mobil)
Consolidation of the key procurement
systems into a single all-in-one Central
Group GPS system based on SAP S/4
HANA
ŠKODA Service Cam
Real device versus 3D data model
automatic verification
Software comparing 3D model with real
equipment during construction of production
lines
Comfortable customer interaction via
SMS or e-mail with the option to accept or
decline the order extension
Video Dynamic Creative
Optimisation
Dynamic creative optimisation within the
SCALA car launch campaign delivering
highly personalised and relevant
communication based on users’ online
behaviour
Innovations in car sharing
New ŠKODA AUTO activities in the field of
car sharing
Car access-based services
This project enables OEMs to increase
customers’ experience of car ownership
and simplify car maintenance
Predictions in production
Prediction of machine failure and remote
collaboration in augmented reality for quick
problem solving
SEPTEMBER 2019 ŠKODA MOBIL 9