INTERVIEW
COMMON SUCCESS
INTERVIEW WITH BOHDAN WOJNAR, BOARD MEMBER FOR HUMAN
RESOURCES MANAGEMENT
M
r Wojnar recently won the
TOP Responsible Leader
2017 Award, having been
elected by public voting. At ŠKODA AUTO he has been active in creating a social programme aimed at
supporting the fully fledged working
lives of employees.
strengthening the budgets and increasing the number of implemented projects.
Congratulations on winning the
recent award! What persuaded
people to vote for you?
Our company strategy is based on
four global priorities focusing on traffic safety, technical education, wheelchair accessible mobility and care
provided to handicapped children.
Moreover, we are working on two regional priorities, namely caring for
employees and providing support to
regions. But this is not all. Our Green
Future strategy enables us to take care
of the environment. We also support
a number of other cultural and sports
activities. Our primary target is strategic social responsibility, which is a
principle according to which activities
are directly related to car manufacturing, tangibly fulfilling both social and
I feel truly happy about winning the
prize. However, the recognition belongs, first of all, to all those who are
engaged in the social responsibility
area at ŠKODA AUTO. What my position means to me is not only great
responsibility but also an exceptional
opportunity to have a positive influence on society. In my work, I try to
create conditions enabling us to develop social responsibility within the
company in the best possible way.
Among other things, it means fostering social responsibility awareness,
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ŠKODA MOBIL DECEMBER 2017
What is the form of activities
related to society-wide
development, and what course
should they take in ŠKODA
AUTO?
economic criteria. Nearly all our employees are familiar with our long-term
project, “One tree planted for every car
sold”, thanks to which almost 730,000
trees have been planted in the Czech
Republic. This is an impressive example of linking social responsibility with
environmental protection and regional
support. In the future, we are planning
to extend the ŠKODA Trees project
abroad and focus on regions where
our production plants are located.
You have been actively engaged
in the creation of the employee
social programme for the past
seven years. What progress have
you made so far?
ŠKODA AUTO is making every effort
to provide its employees with benefits that are sufficiently motivating to
deliver first-rate performance and to
sharpen a sense of belonging to society. Our employees may use a number of social and health benefits; they
also have a wide range of products
and services at their disposal. We
regularly upgrade the range of benefits together with our social partner
the KOVO Trade Unions and try to
respond not only to the demand but
also to society-wide changes, trends
and requirements of current and new
employees. Last year, for example, we
introduced the possibility of mobile
work that has proved successful. Another innovation is the newly negotiated programme of our mobile operator offering attractive data services.
The November issue of ŠKODA
Mobil brought a report on
Sheltered Profile Centres. What
do you think is the contribution
of this project?
Such workplaces have been in place
at ŠKODA AUTO for more than 15
years. This is actually one of the best
social projects in the Czech Republic
and was initiated by the KOVO Trade
Unions. ŠKODA AUTO feels a strong
sense of responsibility towards the
We have been trying to
make the environment
in ŠKODA AUTO
more effective, less
bureaucratic and not
weighed down by the
hierarchical structure.